Every time a big-budget movie tanks, you get the same chorus of corporate apologists and internet culture warriors yelling at each other like it’s a team sport.
“She got too political!”
“It’s the woke agenda!”
“No, it’s sexism!”
“No, it’s racism!”
Here’s a wild idea: Maybe the movie just sucked.
Snow White didn’t bomb because the lead actress had opinions. It bombed because it was a $300 million glob of factory-made sludge. Another legacy IP dragged out of the crypt, scrubbed down with glossy VFX, and wheeled onto the screen like we wouldn’t notice it was the same exact thing we’ve been fed for decades.
Different dress. Same script. Still no soul.
Audiences aren’t stupid. They’re burnt out. We’re living in the age of content fatigue. When every week brings another remake, reboot, or “reimagining” of a story we’ve already seen—what’s the point of watching any of it?
And look, I’m not against spending money on film. But $300 million? On this?
I could name thirty filmmakers right now—hungry, talented people—who could each make something personal, weird, powerful, and actually watchable for $3 million a pop. Character-driven dramas. Fresh perspectives. Stories that hit. Give them the greenlight and a half-decent crew, and at least half of those films would be more successful than this bloated theme park ride in a dress.
The issue isn’t politics. It’s priorities.
Hollywood keeps asking why audiences don’t show up to the cinema anymore. Here’s a hint: we’re not boycotting—we’re just bored. No one wants to watch the same IP reheated in a microwave and served like it’s fine dining.
People want stories. Real ones. Made by people who care. Not boardroom-approved algorithms.
So no, Snow White didn’t flop because of “wokeness.” It flopped because it had nothing to say.
And maybe that’s the best thing that could’ve happened.